My experience on both sides of media fence put me in a unique position to create strategies that satisfy both clients and the writers who cover their brands and products.

I also write about the tenuous relationship between publicists, bloggers and journalists here.


Having worked at three fast-paced, high-pressure PR agencies in my career on every sort of client from chicken farms to prescription acne medication to Caribbean islands, I have a wide array of contacts in the media – both traditional and new. My passion is the travel + lifestyle sector, encompassing DMOs, hotels large and small, airlines, cruise lines, tour operators and individual tourism-related business owners.

Clients have included: The Islands Of The Bahamas, The Canadian Tourism Commission, Beverly Hills, The City of Atlanta, InterContinental Hotels Group – Hotel Indigo, Crowne Plaza, Hope Town Lodge, EMBRACE Resort, Universal Orlando Resort and many more.

Today I work with companies both large and small to create communications strategies that incorporate traditional public relations and effective new media.


Traveling around the world has proven to me the inherent value in staying connected both personally and professionally via social media. It’s also shown me, in conversations with strangers on airplanes and in cafes, that not everyone is utilizing these platforms, from Facebook and Twitter to Instagram and Pinterest, to their full potential. Whether it’s a YouTube campaign, delving into Facebook advertising or just figuring out how best to engage with followers on Twitter, I’m here to help you find the right fit for your business across social platforms.


My commitment to the travel industry began, as you might imagine, with a love of being on the go. Since leaving the PR agency world in 2010 to travel full time, I’ve visited 43+ countries and have been writing about them on my blog,, and in newspapers and magazines.


I love to share my stories – both personal and professional – and am available for interviews, TV segments and public speaking opportunities.

Recent appearances:
KEEN Digital Summit, Nashville, TN – Millennial Marketing: How to Reach Generation Y
Generation W, Jacksonville, FL – The Digital Divide: To Post or Not to Post


My passion for social media isn’t just relegated to the business world! I love to teach individuals how to navigate the personal challenges of social media, particularly teenagers applying for college and soon-to-be-college grads applying for jobs.


I write clever, engaging, on-brand copy for hotels, DMOs and tour operators. How can I help you jazz up the words on your website?


I’m represented by Integrity Talent Management and Denise Carol Models. To inquire, please contact